True Ames Surfboard Fins

In 1979, Chuck Ames returned to his car in the beach parking lot after going for a surf and found a flyer advertising a surfboard fin business for sale. Without understanding the way in which this flyer would transform the rest of his life, he made the decision to purchase the small operation. Through coupling his passion for surfing with the pursuit of growing into an expert craftsman, True Ames was born. True Ames is eagerly looking forward to what the future has to store through our continued commitment to the partnerships we have, adding to our collection via new carefully selected collaborations, and pushing the limits of design capabilities.